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Top Trending keywords on Google

Okay, so you might know we’ve got the data about the most searched keywords and most asked questions on Google.

But trending keywords per month? That’s a whole other ballgame.

Here’s where the underdog – or even the unknown – keywords can come out on top. Looking at the percentage increase in search volume from one month to another, we can see the impact of seasonal trends, social media trends, and timely news can have on searches all over the world.

And with Similarweb data from our super powerful Keyword Research tool, we teach you how you, as a business, can make the most of these trends in your content and stay relevant (and extra visible) to your target audiences.

Plus, we’re all nosey little things, us human beings so, let’s have a sneak peek at the numbers and see what searches were getting the most hits recently.

Top global trending keywords on Google

#Search Terms2023-12 Volume2024-01 VolumePercentage ChangeTraffic Leader
1dr. martin luther king jr. day10,14116,909,
2smite 22,274770,
3paula vennells1,606482,
5dejan milojevic4,0381,095,
7killer soup10,2532,117,
8rickey smiley26,6085,067,
9jayne secker2,035365,
10post office scandal3,225523,
11australian open310,13943,301,
12kenneth smith3,051400,
13japan earthquake26,9603,372,
15ind vs afg185,18621,736,
16new hampshire primary28,2713,080,
17badland hunters17,8511,898,
18brian barczyk13,2011,214,
19lee jae-myung3,672332,
20ind vs eng314,91627,735,
21palworld discord1,855160,
22emmy winners3,807305,
24palworld twitter2,731201,
25epstein documents13,527972,
26death and other details20,9921,467,
27adan canto51,7883,158,
28pal world23,2761,341,
29afc asian cup165,1259,349,
30vanessa lopes21,6591,151,
31boy swallows universe40,6022,095,
32fool me once187,0288,875,
33saleh al-arouri6,482298,
34echo imdb7,906362,
36kenneth eugene smith13,008589,
37raheem morris14,797664,
38stéphane séjourné29,9771,272,
39asian cup250,4599,998,
40highdee kuan31,0171,224,
41e jean carroll22,031867,
42emily pellegrini19,421749,
44franz beckenbauer121,4174,358,
45yes and9,349325,
47marry my husband289,9849,367,
49jerod mayo38,9071,240,
50justin chien33,8621,043,
51david soul78,0322,391,
52youtube slow10,010303,
53youtube lagging9,312280,
54sharmeen obaid-chinoy12,975380,
55yasmin brunet40,3051,095,
56hanuman movie196,4424,904,
57the brothers sun128,7333,207,
58aryna sabalenka98,3682,430,
59nfl playoff schedule364,4718,705,
61jo koy173,0403,913,
63tube strikes12,103256,
64chat gpt store4,04385,
65ray trapani12,518263,
66mr bates vs the post office47,218989,
68japan tsunami28,286584,
69katt williams506,98010,082,
70pike county mugshots3,74573,
72griselda blanco401,5987,842,
73oscar nominations64,5671,259,
74fa cup1,228,65723,244,
75rachida dati49,933937,
76epstein list897,39916,750,
77winter storm warning324,6255,999,
78nfl playoff bracket236,0804,324,
79role play65,3141,065,
83gabriel attal275,4594,379,
85society of the snow408,1696,450,
86giorgia whigham92,3591,441,
87royal rumble 2024222,6553,463,
88the bricklayer72,6291,129,
89fani willis68,4621,028,
90lend lease part 111,520171,
91jerry krause91,7691,333,
92gunsmith part 615,937221,
93iowa caucus 202456,697769,
94true detective season 4305,1354,119,
96captain miller227,2782,963,
97the ministry of ungentlemanly warfare62,390812,
98michelle keegan272,1433,481,
99taiwan election 202429,662376,
100jeffrey epstein list401,5735,046,

Top US trending keywords on Google

#Search Terms2023-12 Volume2024-01 VolumePercentage ChangeTraffic Leader
1dr. martin luther king jr. day10,14116,812,
2ravens vs chiefs1,1481,149,
3lions vs 49ers2,9202,000,
4adam harrison1,7151,116,
5christian oliver2,5761,516,
6denise huskins1,900773,
7michigan vs washington4,6091,689,
8killer soup1,250445,
949ers vs lions2,438738,
11chiefs vs dolphins1,888460,
13palworld wiki1,036233,
14lil boom1,000224,
15epstein list twitter1,186263,
16earthquake japan1,112213,
17ludacris wife5,4001,018,
18texas border2,500450,
19japan earthquake7,2281,287,
20taylor swift ai2,900514,
21nh primary2,516421,
22stephen hawking epstein island1,600258,
23wanda smith3,600558,
24rickey smiley23,4853,518,
25washington vs michigan3,976554,
26jo koy golden globes1,763238,
27jean luc brunel2,107275,
29jeffrey epstein documents1,687182,
30australian open94,65310,226,
31brothers sun3,034325,
32stephen hawking epstein2,942310,
33kenneth smith1,737178,
34erik spoelstra wife1,025104,
35michigan washington2,418229,
36brendan kavanagh1,443134,
37emmy winners2,139197,
38nfl bracket5,923533,
39david gail1,674150,
40new hampshire primary27,8102,423,
41pal world6,656555,
42sanjay shah1,01584,
43new hampshire primary polls4,669384,
44alan garber1,35099,
45asian cup24,3781,708,
46steelers vs ravens3,190223,
47glenn dubin1,866129,
48mahomes helmet1,600110,
49stanley cup craze1,10075,
50michael marin2,400164,
51new year’s day41,9802,834,
52wood wick candle1,02869,
53taylor swift ai porn4,082273,
54epstein documents9,284617,
55cam mccormick4,916323,
56turbotax free3,635232,
57miss america 20242,499156,
58cooking with lynja1,755106,
59nick dunlap2,636158,
61japan earthquake today2,503148,
62737 max 93,178187,
63death and other details8,914519,
65afc asian cup13,547749,
66brian barczyk9,418513,
67mel kiper mock draft1,00053,
68taylor swift golden globes5,318285,
69true detective reddit1,10457,
70badland hunters4,741243,
71one piece 110410,996553,
72boy swallows universe8,180411,
73highdee kuan11,621583,
74palworld twitter1,40770,
75trump new hampshire1,51374,
76fool me once50,9472,499,
77clara wong1,90091,
78raheem morris12,731611,
79sam li3,579170,
80african cup of nations10,430497,
81adan canto26,2241,241,
83tsunami japan1,26058,
84kristin juszczyk11,888551,
85jean-luc brunel1,92088,
86david soul16,651765,
87tyler bass8,504381,
88ted show15,019672,
89gabriel attal5,919260,
90lift movie14,447632,
91hanuman movie16,253709,
92afcon 202414,323613,
93valentine’s day gifts1,30054,
94gunsmith part 91,16546,
95dep sac spa1,22649,
96a shop for killers5,405212,
97monkey man2,739103,
98emmy awards 20243,780142,
99chita rivera13,865511,
100coachella lineup6,300226,

Top UK trending keywords on Google

#Search Terms2023-12 Volume2024-01 VolumePercentage ChangeTraffic Leader
1lauryn goodman1,900777,
2adan canto2,329617,
3paula vennells1,606351,
5fa cup 4th round draw1,450268,
6darts final2,400397,
7fool me once cast1,405184,
9post office scandal3,225392,
10australian open23,0692,537,
11annie nightingale4,055417,
12mercedes valentine1,01693,
13brendan kavanagh1,209105,
14luke humphries weight loss1,300105,
15premier league darts1,26898,
16arabella chi1,19788,
17afc asian cup2,641184,
18diane youdale2,337162,
19death and other details1,882128,
21cast of fool me once4,376280,
22boy swallows universe4,516268,
23annie kilner2,844160,
24jack diamond1,15060,
25tube strike3,018154,
26jayne secker2,035101,
27sadio mane wife1,30062,
29bring him to me1,10048,
30gabriel attal3,844167,
31salah injury1,74676,
32e jean carroll1,40059,
33darts on tv1,87978,
34west ham transfer news2,790115,
35jannik sinner7,337297,
36anna maynard1,22449,
37myriam francois1,27648,
38true detective night country3,403129,
39fool me once65,4452,458,
40fankaty dabo1,32649,
41tube strikes london1,01637,
42the traitors us1,30047,
43jim harbaugh1,57056,
44criminal record2,56391,
45finn azaz1,60056,
46david gray babylon1,00335,
47alan bates10,446344,
48the brothers sun7,729254,
50james arbuthnot1,22038,
51sven goran1,08433,
52ali carter6,054181,
53franz beckenbauer7,168212,
54paul michael glaser8,238242,
55katharine birbalsingh1,77650,
57luxe collective4,306122,
60oscar nominations4,692129,
61alan bates post office5,651149,
62abby cook1,89950,
63after the flood4,981130,
64japan tsunami2,22158,
65the bricklayer4,010104,
66masters snooker2,31960,
68jo koy3,57691,
69traitors bbc2,90674,
70no context brits twitter1,08827,
71asian cup34,086859,
72george elokobi4,517113,
73sven goran eriksson2,02750,
75giorgia whigham4,645112,
76adeel akhtar10,426251,
78mika biereth1,90044,
79buckshot roulette3,60484,
80georgia steel6,600152,
81epstein list betting1,07424,
82santander customer service1,01522,
84love island all stars22,737507,
85post malone girlfriend2,48455,
86tube strikes11,289248,
87gov mot history1,02422,
88liverpool shooting2,09344,
89you are what you eat1,49731,
90griselda blanco26,816565,
91royal rumble 202414,471302,
93kanye west teeth1,01521,
94flood warning1,60432,
95anja savcic2,67054,
96arsenal transfer rumours3,38167,
97asia cup32,459631,
98ed davey4,41785,
99tube strike london1,82235,
100connor bradley4,02477,

Date range: January 2024 vs. December 2023

Calculation: To find trending data we took the percentage increase in monthly search volume from December to January

Data: Search data is from Similarweb’s Keywords by Industry feature (full how-to below)

Our data is the freshest and most accurate on the market because we use real-user data, which means you can pick up on trending keywords and their search volume as soon as they’re on the up (and not a month later…).



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